✔️Get the marketing & branding insights for your personal Human Design Chart and Gates inside your custom reading report

WHAT IS GATE 31 IN HUMAN DESIGN?

Gate 31 in Human Design is called the gate of ‘influence’ which is the natural expression of leadership and the potential to lead the collective toward a common goal.

Sitting in the Throat center, Gate 31 is connected to the G Center via Gate 7 of the Role of Self and together they form the channel of Alpha (7 - 31).

It is a powerful channel that has the energy for not only leading others through influence or voice but also to back it up through participation (strong role of self) based on fairness and vision of a better future for all.

Gate 31, unlike hidden influence of gate 44, is all about openly yet naturally influencing others (like Sun radiates naturally) and leading all toward a common goal. But the caveat here is that this energy is only influential when allowed or invited by people publicly (democracy) as it is a projected energy.

Gate 31 people do not work like bosses, instead they work in collaborative and more harmonious setting where hierarchy becomes irrelevant and a more modern approach of leading graciously is prevelant.

They have this superpower of ‘supporting and steering collective attention’ toward new patterns to test and achieving future-oriented goals. But this is not a personal ego-driven agenda rather an ambition for improvement rooted in service mindset.

✔️ If you want to learn how to work with this energy in tandem with your type, profile, strategy & authority to build your magnetism then the custom Human Design for Marketing reading report is for you!

GATE 31 TRANSIT ENERGY & COMMUNICATION THEMES

As I write this post, Gate 31 is stationed in the Solar (sun) transit which happens around the 4th week of July each year.

From a marketing perspective, it’s a good time to tap into the power of influencer marketing and using empowering language to create a movement around a big vision.

Its also a great time to highlight your people, team or community, their collective and individual brilliance in order to empower them to shine their innate radiance.

To better understand Gate 31 in support of your marketing and content strategy watch the “Cosmic Content Code” episode on YouTube here:

GENE KEY 31 SHADOW AND GIFT

THE SHADOW OF gene key 31 is arrogance

Which is rooted in the belief that we have any independent control over reality at all. Real arrogance comes from being cut off from our divine source. Words that are not rooted in a profound sense of humble wonder are always at some level arrogant.

Arrogance can manifet as false humility, only caring about what others think of you and having this fear being thought of as arrogant.

Or it can manifest as being scornful which is rooted in anger and a deeply seated need for recognition, but no amount of recognition will ever feel fulfilled when it comes from those you take to be inferior.

The way out is to not get caught up in what others think, stepping beyond intellect and into the heart where false constructs of mind fall away.

THE GIFT OF gene key 31 IS Leadership (Siddhi: humility)

Which is essentially a gift of influence because inside of you there is no desire to be a leader and even less of an identification of being a leader.

You recognize the collective need to be influenced and led because you understand the trends and patterns. And in this humble radiance, collective is bound to elect you as their leader.

To be truly humble, you wouldn't mind others thinking you are arrogant because you are only exercising your gifts in empowering others to find theirs.

Gate 31 Cosmic Content Code:

EMPOWERED DIRECTION

From a marketing perspective, I call gate 31 “Empowered Direction”, the brand that has the potential to be positioned as a leader in the field.

This energy is of a gifted leader who empowers others on the journey towards the highest potential.

As a gate 31 brand you are at your most magnetic and influential when your driving purpose is to empower others.

MY PERSONAL EXPERIENCE:

This is a special one for me as I have gate 31 in my design Earth which is also known as your Purpose in Gene keys.

And in the true gate 31 sense, I have never identified with the ambition to become a leader whatsoever, but have always been invited into key leadership and authority positions given my experience, field knowledge and team-player role.

I have led teams as big as 300+ members during my corporate career although starting at humble positions. And now in my business, I get to lead and empower uniquely brilliant women into their authenticity.

In retrospect, I recognize how this has played out for me despite having an open throat and having 31 on my design side. The invitation has always been very prominent for me to be in positions of power and authority to lead and that’s truly humbling.

Yes, the service attitude rings more true for me and been a concious choice over the desire to lead which brings me to the values of 31st brand archetype:

• collaboration (aka empowering others)

• transparency &

• service

DEFINING YOUR BRAND STORY

Your brand story demonstrates the genesis of your wisdom, the depths of experience and knowledge to position you as a leader in your field.

A story of not stepping aside and assuming the leadership role whenand wherever needed with service as your motto.

Your brand story also must show that your driving purpose is to empower others. That’s your brand magnetism.

Make your brand storyline about showing new ‘possibilities’ for future through your empowering voice and inspire others into action + growth.

✔️ This ☝️ and more tailored marketing insights in your custom Human Design for Marketing reading report including your type, profile, incarnation cross, channels and gates (Sun & Mercury) will help build your unique Marketing magnetism.

HOW TO MARKET AS A GATE 31 BRAND

When Gate 31 is positioned in your Personality Sun, it means that’s the essence of your personal brand DNA - how you contribute to the world and what you stand for.

With the 31 in your Sun, market your personal brand as one that believes in success as a collective goal that is achieved through collaboration and empowerment.

Use anecdotes and eloquent speech as anchors to help others feel seen and heard and find their inner leader.

HOW THE BACKGROUND FREQUENCY OF GATE 31 IMPACTS THE POTENTIAL FOR YOUR MARKETING RESONANCE

No matter the niche you’re in, as a coach, healer, network, or digital marketer, your clients/customers are looking for help.

They especially need help when they are unable to stand out and create an authentic branding unique to their design and essence.

When the Sun (or Mercury, your communications DNA) is in Gate 31, share your big vision/mission and enlist others to join in. Talk assuming a leadership stance in your industry, participating in industry bodies and sharing content where you are referred to as an expert.

Claim yourself as a leader in the field empowering others to be self-led.

Here are some relevant and resonant content prompts in alignment with Gate 31. Share:

• where do you lead the way in your field?

• what do you see as being important now and in the future in your specialty area?

• what does stepping into your highest potential look and feel like to you?

• who do you serve and how do you empower them?

• when have you been recognised as a leader? can you share on that?

• how do you help other people develop their leadership skills?

• what does being self led mean to you?

• how to be more self led in your field of excellence

• who do you consider to be a strong leader and why?

• how does the power of attraction work in your business? (I don’t chase, I attract)

• what can we learn from being heart-led?

If this is your “birth sign” (gate) let us know how you resonate with the energy of this gate in the comments. How would you tap into the background transit frequency to turn up the volume on your messaging?

What stands out to you and what do you relate to the most?

Share your thoughts and ask questions in the comment box below.

Here for your HD empowered marketing Support,

Yvette