Celebrating 100 episodes with a special event, episode #101

And by that I mean an episode of a different kind....which finds me out of the host seat.

Oh and before I tell you a little more about that, we're also running a special promotion to celebrate.

Simply share this episode (100) Non Instagram to be in the running for a one week Business Acceleration private coaching package worth $490 USD. It comes with a 90 minute zoom & voice message support for 7 days.

Back to this weeks episode at a glance.

I'm joined by my awesome Mastermind client Kimberly Rodney (of episode #97) who is interviewing me about the the journey to the big 100th show.

We cover all sorts of topics including:

• why & how I launched the podcast

• how I measure its effectiveness

• fave episodes

• the importance of brand alignment in podcasting

• AND the fun part, what's coming in future episodes

Of course you will also get to know Kimberly a little more and experience her journey alongside me in the Momentum Mastermind.

I hope you love it as much as we enjoyed recording it.

And don't forget to share the love & earn yourself an opportunity to win!

This competition will close for entries on Monday May 9th at 9pm AEST. Winner will be announced in the Lit Up & Liberated Entrepreneur FB group & on air in a couple of weeks.

xoYvette

PS the Momentum Mastermind is currently open for application, details here

Please come say hi!
Leave me a review
Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions
Follow me on IG
Download your Human Design chart
Book a Human Design for Marketing reading with Yvette
Hop on the Frequency Project waitlist

How to create recurring revenue with a subscription product business by Liv Morgan #100

You know how much I LOVE digital product & creating irresistible offers is my jam

But if you have a product based business you might think recurring revenue isn't for you.

Today I'm here to bust that myth with you, well it's actually Liv that's here to do that!

I'm joined this week on the podcast with the absolute legend that is Liv Morgan, creator of the earring brand "By Liv".

Liv's story is super inspiring and tracks her journey from having a day job through to growing an online business and bringing her husband how to run it with her.

And yes she has an online membership / subscription arm to her biz and she's killing it.

You are going to love this conversation, so don't miss it.

xo Yvette

For all things By Liv, make sure you follow these links:
Instagram
Website

***

Come say hi:
Leave me a review
Join the Lit Up & Liberated Entrepreneur FB group here
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Check out my coaching info
Get your FREE digital product decision guide here
Jump onto the Momentum Mastermind waitlist
OR the Digital Product Academy waitlist here

6 steps to fill your audience with ready buyers #98

If you're planning to create a digital product I know for sure that you will also be thinking about audience growth....AND....likely scratching your head.

Because it can feel kinda overwhelming if you're not clear on HOW to do just that.

And we live in an attention economy, where the name of the game is effectively standing out in the crow.

This week on the podcast I break audience growth down into 6 simple steps.

My goal is to help you grow not just an audience but an engageed community of ready buyers!

But if you want deeper help, my support with messaging and to actually do the thing - that is create your digital product....then you are in the right place.

Because DPA is open for enrolment right now.

Inside Digital Product Academy are specific messaging and platform strategies to make sure that even before you create your digital product, you have a growing audience of humans who have a desire for it.

Plus, within the FB group I even offer copy support to help you gain clarity and confidence on your message.

From there you are positioned to actually get your product into the hands of those who want it....but also transform their life.

Digital Product Academy is open to enrol for just a few more days (closing 31 March AEDT).

We start together on April 1st, 2022.

I sure hope to see you on the inside.

Please come say hi!
Leave me a review
Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions
Follow me on IG
Download your Human Design chart
Book a Human Design for Marketing reading with Yvette
Hop on the Frequency Project waitlist

From Bookkeeping to Bookkeeping Coach with Kimberley Rodney #97

Even though she’d invested in the BIG membership creation course…..there was something holding her back.

It wasn’t that she didn’t have access to the how, she totally did.

But it felt hard. BIG. Even a little overwhelming.

There was a bit of a false start and then a feeling of stuck.

Until……

A little bit of ‘she’s inside my head’ style messaging found it’s way into her IG feed from yours truly.

In the form of ‘if you’ve done the big programs and you’re yet to create the irresistible digital product of your dreams, I get it. Because there’s so much to learn and when life gets in the way you put it on the back burner…and pile a heap of guilt on top’.

Because I created Digital Product Academy to skip the over produced, overwhelm inducing and unnecessary style steps and take you directly to irresistible digital product town.

It’s simple.

Accessible.

Short (4 modules).

And can be applied to any type of digital product.

And something magic happens when you say YES to it.

For Kimberley Rodney @mybookkeepingcoach it massively activated her.

She now has a growing membership that lights her up and is moving towards her second launch.

Catch this conversation for all the juicy details.

And if you’re ready to make a move, you’re in luck today  because DIGITAL PRODUCT ACADEMY IS OPEN FOR ENROLMENT!

PS🤩And make sure you go find Kimberly Rodney when you're ready to make your move!

Kimberley can be found:
Instagram
Website

***

Come say hi:
Leave me a review
Join the Lit Up & Liberated Entrepreneur FB group here
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Check out my coaching info
Get your FREE digital product decision guide here
Jump onto the Momentum Mastermind waitlist
OR the Digital Product Academy waitlist here

LIMITLESS coaching abundance & my journey to premium pricing #96

I honestly thought coaching wasn't a 'real' opportunity when it came to the kind of  lifestyle I desire (and to be honest had become accustom to during my corporate days).

So even though I valued it.

And even though I studied coaching......

I put it on the "not going to support me effectively" pile and focussed my attention elsewhere.

As it turned out I just didn't know better.

Thankfully the universe did not take a no from me and kept throwing this direction in my path.

In the end I decided to coach..... even if I would need to adjust my lifestyle to do it. And I did do that adjusting thing for a while too.

Because once I started being paid to coach there didn't seem to me any other option.

It's in the way I'm wired.

It's always been there.

It lights me up like nothing else!

In fact when I had a psychic reading with @happy_souls_and_co a couple of weeks ago, she connected into my past lives and guess what I was doing?  Yep, COACHING. Also yes she's fab and you should book in for a reading.

And almost three years since my coaching business began, I've created a reality far beyond what I perceived possible.

But it's been a process, which I will suspect will be the case for you too.

In this episode I transparently share my 1:1 pricing from the very beginning through to today.

It's one of the few shows I've recorded and then felt resistance publishing.

Which I figure means it's a good one.

Enjoy!

xoYvette

PS new free training just announced - 6 figure Digital Product Blueprint register now!
PPS join the Digital Product Academy waitlist here
PPPS Make sure jump over to IG if you have question for me on this.

*****

Come say hi:
Join the Lit Up & Liberated Entrepreneur FB group here
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Check out my coaching info
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Legally speaking with Tracey Mylecharane episode #95

I'm going be to be honest and share that it's less that this podcast episode is over due and more that this whole subject matter is!

Meet Tracey Mylecharane my newly appointed solicitor.

And yes it took me over two years of coaching privately and 18 months of hosting a mastermind to do the thing that is invest in legal support (and set up formal contracts).  I had contracts mind you, but they weren't endorsed by a lawyer.

Now that I've have made this move it's especially clear why it's so important to have done so. Because even though nothing catastrophic came my way (gratefully!), there have certainly been avoidable awkward style moments.

But here's the thing.....

Growing a business is a always about balancing what you need with what you want.

And our individual perceptions are going to impact which you file under what column.

For me....legal support was a want rather than need.  Sorry Tracey!! I've now learned the error of my ways....and my audience is about to gain a whole tonne of insight as a result.

I'm looking forward to hearing how this lands for you.  Jump into my IG DM and let me know.

And make sure you go find Tracey when you're ready to make your move!

Tracey can be found:
Instagram
Website

***

Come say hi:
Leave me a review
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Get your FREE digital product decision guide here
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OR the Digital Product Academy waitlist here

Sell yourself first & other ways to elevate your sales, episode #94

I see you there feeling all the fear around selling.

You worry:
✨am I being pushy?
✨are my audience sick of hearing from me?
✨do I seem money hungry right now?
✨what if nobody buys?

Which lets be honest at the very heart can be summed up like this: fear of rejection

Sorry if you feel called out right now….but I’m well aware of this because I’ve been there. And even with a big little business, I still go there.

Which is good, because it’s in the work I do on my self that I’m able to support you best.

In this episode I share 5 ways to release the fear & be a badass sales success.

Take a listen and then consider yourself ready for action (sales action that is!).

xoYvette

PS Make sure jump over to IG if you have question for me on this.

*****

Come say hi:
Join the Lit Up & Liberated Entrepreneur FB group here
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Check out my coaching info
Get your FREE digital product decision guide here
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OR the Digital Product Academy waitlist here

Let's Get Visible with Kristen Werner, Episode #93

I'm so excited for you to meet Visibility Coach (extraordinaire!) Kristen Werner.

For many reasons....

• she's an absolute legend and someone who's energy you must be in

• her story of gaining clarity and doing the brave thing that is pivoting her business is inspirational and powerful

• I know so many business owners feel challenged when it comes to getting out there as the face of their brand & Kristen is just the woman to help you overcome this

Kristens superpower is helping women go from feeling stuck, self conscious, unclear and critical of themselves as the face of their business :->  to practiced, comfortable, clear on message and ready to shine on socials to grow their brand.

Your personal brand is such a powerful aspect of growing your incredible business, so listen and learn how you can 'do the thing' that is owning it.

You've got this.

PS fun fact Kristen joined Digital Product Academy with me in 2021, and is part of the Momentum Mastermind Experience in 2022 (so excited!)

Get to know Kristen better here:

Instagram
Website
Magnetic Brand Builder podcast

***

Come say hi:
Leave me a review
Join the Lit Up & Liberated Entrepreneur FB group here
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Check out my coaching info
Get your FREE digital product decision guide here
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OR the Digital Product Academy waitlist here

The gold in a strategic business model Episode #92

In this episode I'm diving deep into the behind the scenes of my business model, to demonstrate the power in its intentionality.

From my perspective......Business is BOTH a short & LONG term game.

As in, how can we generate revenue quickly to get our business up and running while also creating offers that align to our values & enable frictionless growth.

When you're in it, this can feel a lot like slowing down to speed up....

For me, it meant firstly getting clear on who I'm here to serve (you badass online business women on a mission to change the world).

Then building my authority through 1:1 coaching and an epic Mastermind.

And longer term....... introducing a course that serves you too, by teaching you the simple way to create and integrate digital products into your business model. #litupandliberated

The absolutely magic in all of this is that one feeds the other.

And that my friends is the story of how my Mastermind launch set me up for $120k in sales in 2022.

Make sure jump over to IG if you have question for me on this.

Have a great week!

*****

Come say hi:
Join the Lit Up & Liberated Entrepreneur FB group here
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OR the Digital Product Academy waitlist here

Strategic pricing & abundance, episode #91

If I had a $ for every conversation I've had on but 'how much' should I charge, I'd be loaded!

No but seriously....you're not alone if you're wondering;

• how much will my audience actually pay for this?

• should I charge less because I'm new to xyz?

• where do I even start?!

But here's the thing....

Pricing is more strategic than you realise & it's as much a marketing tactic as a sales tactic.

Not only that but you're probably doing it wrong (sorry not wrong) if you're more focussed on your clients (because you have no idea of their money beliefs) than on the transformation you provide them....which is worthy of the premium pricing you desire.

If you want to figure out what to charge with confidence, this is the episode for you!

In this chat I'm hoping to inspire you to follow my lead and as always I'm here to help.

Enjoy!

*****

Come say hi:
Join the Lit Up & Liberated Entrepreneur FB group here
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Check out my coaching info
Get your FREE digital product decision guide here
Jump onto the Momentum Mastermind waitlist
OR the Digital Product Academy waitlist here