The breakdown before the breakthrough Episode #120

The breakdown before the breakthrough…

This year, my fourth in the online world, absolutely threw me for a loop.

It started out with a $100k launch and a heightened sense of WOW everything is snowballing in the right direction.

THEN I was tested…over and over.

This lesson is two fold:
1/ experimentation mindset is everything
2/ doing business following other people’s strategies isn’t a direct path to success

I made the decision to turn the Momentum Mastermind into a membership model.

 This meant that after 2 months, the ladies were able to give notice.

I told myself that because I’m an incredible business coach, that even though they could….they wouldn’t.

BUT, within a week of the Mastermind beginning I had my first client share that she already knew she would only be staying 3 months. She had been in my Mastermind previously but felt that this new style of container wasn’t a good fit for her.

I felt instant shame.

And spent the next few months in that energy of lack and fear.

By the middle of the year I was in a mess.

Financially and emotionally.

Then I got COVID….which strangely was the beginning of the breakthrough.

Because it brought to the surface the conversation of whether it was worth staying the course…..when I wasn’t feeling lit up or liberated. I had to face this “should I quit this” thing.

And it was the beginning of the most beautiful realisation.

I absolutely 150% love what I do…helping women create success on their terms and explode their impact is my JAM.

But I’d started making money be the measure of MY success. When the truth is, I have plenty of money.

What I desire is to do more of the work that lights me up.

To help more women.

And to give others the permission to do their business THEIR way.

I made massive changes to the Mastermind, began doing more for FREE and rediscovered my joy.

The biggest shift in all of this has been better integrating my human design in my biz & empowering others to do the same.

The frequency inside the Momentum Mastermind is unrecognisable ✨.

The waitlist is open and when you hop on you gain early access, $500 off and a tonne of  bonuses - so go do that now!

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The ultimate engagement hack, Episode #118

Or I could have gone with....engage....or go home, as the title!

Because NEVER has there been a greater need than in 2022 for you to build relationships and community in service of your business.

But I hear you, engaging feels hard.

And it's true....putting content out and praying for engagement is far easier....than actually connecting with people directly.

Because, what if they don't respond?

I ask you this.....what if they do?

And I promise you, when they do, it will be worth it.

Not just because it will mean they will become "warmer" within your eco-system.

But also...you will be able to support and help them. Which is why you got started in the first place -am I right?

Listen to this weeks episode to discover my number one hack for engagement AND a heap of tips to get you inspired to do up your game.

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Please come say hi!
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Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions
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Hop on the Frequency Project waitlist

How to maximise impact on social media in 2022 - Episode #117

This episode was created to answer some questions I got in my IG DM that I knew would be relevant to many of you....

The question's?

- How do I decide where to post and how?
- What's the best way to create impactful content without overwhelming yourself?
- Why isn't being consistent working?
-  How are you able to customise your content (aka where do you find the time)

The truth is I don't put a high level of attention on all platforms equally.

I am strategic and intentional with my channel selection, message and type of content....at a tactical level.

Inside this episode I give you my answer to all of these questions and more!

Enjoy.

+

Want to see behind the scenes of my marketing and sales strategy for the  sold out, Spring Minimind? It's happening soon.....so click through now and save your seat!

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Why you need both a sales strategy & a marketing strategy, Episode #116

This is why you need BOTH a sales strategy & a marketing strategy.

Even though they work together.

Marketing is about compounding impact over a period of time (months, years).

Because while there can be exceptions, for the most part, client attraction comes after you’ve built know, like and trust.

A sales strategy is different. It’s designed to intentionally speed up the process.

When you activate a sales strategy, you’re able to accelerate income more quickly.

And yet so often the go to thought is “I really need to improve my marketing”.

I won’t argue with that, your intuition is likely right….but also….how effective is your sales strategy (do you have one!)?

You will know the answer to this in an instant.

Because, when it’s working:
 ✔️you will have a steady flow of client enquiries / customers
✔️80% of your revenue comes from 20% of your clients and you know to unlock more 💰 (from a place of service)
✔️your marketing is strategically designed out in front

Want to see behind the scenes of my Spring Minimind sales strategy (aka IG launch!). Click through now and save your seat!

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I'm a generalist & proud of it, Episode #115

One thing that I've shied away from in my business is sharing my fullness....because the honest to goodness truth is I'm good at a LOT of things.

But there's a negative connotation around being a generalist (ie jack of all trades, master of none).

It's why my clients come to me & it led to me to creating a bigger movement and method....because you don't need one thing in business....and when you work with specialist coaches it can be difficult to integrate or make it all cohesive.

In chats with a couple of my mentors - Jazze Jervis & Emma Dunwoody this week I had a moment of truth. And it's BIG!  Which is why this episode is fulled with a boatload of passion.

Because here's the deal - when we try and follow someone else's way (and they teach one way) it will only work if we're very much like that person.

When we are such individuals creatures, that being in alignment with our personal gifts & POWER is the long game.

I'm a 5:1 in Human Design and I'm literally designed to teach and know a lot.

I'm what you would call a polymath.

And here you find me, ready to celebrate that

I hope you get the same kind of permission slip from this episode too.

xo Yvette

PS sign up for my new free work shop and learn the behind the scenes of how I made $4k in 2 weeks on IG (Spring Minimind debrief style)

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How creating a Movement will grow your business - Episode #114

When you enlist others into your vision, you create a movement…..and the consequence is growth 🌿🌸.

Your vision is personal, it’s your perspective & passion to create it

But if you really want to make an impact, then increased energy behind it is required.

And I’m not talking about from you, but collective energy.

It starts with you, it’s your vision. But when you enlist others into it, you will experience a new level of demand in what you offer.

To do this effectively requires deep reflective work & strategic thinking.

Because it’s a transition from the “I” to “we”.

But when you cross this bridge, the most incredible things happen;

You will feel more excited and committed

You will have more patience and tolerance for ebbs and flows

Your magnetism will attract more dream clients

Your clients will feel more connected and loyal

This is growth energetics in action.

Inside the SPRING minimind, you will elevating your mission into a movement and turning that movement into client attraction.

If you want to finish the year with increased clarity, client demand and cash flow….it’s 100% designed for you

And right now, I want to invite you to move with me, inside my brand new program - the SPRING MINIMIND.  We start Oct 10th (2022) so be quick about it. 

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Alignment + Inspired Action = Inevitable Success I Episode #113

Wondering what's inside? Here's a snapshot:

In alignment + with daily inspired action, your growth is inevitable.

If you’ve been wondering why you feel stuck or frustrated, the whole or parts of your biz are very likely out of alignment.

Some of the symptoms? 

✔️Feeling like you’re throwing spaghetti at the wall
✔️Second guessing yourself
✔️Decision fatigue

⬇️

I will never forget the moment that I unlocked my most aligned path toward my #litupandliberated mission.

It gave me the clarity to move into action.

Within one quarter my income grew from $3k to $20k+ months.

That year I tripled my revenue from $70k to $216k.

BUT HOW I hear you ask?

It wasn’t just one thing, but many….including:

1. Leveraging human design with my coach, who helped me get clarify the work that lit me up (business coaching) & then I went all in on it #generator

2. Creating a sales & marketing strategy that grew my profile and the demand for my offers

3. Consistent work on my mindset & manifestation practice, that led me to taking aligned daily actions

The best part of everything I’ve shared here?

It’s 100% available to you.

But you do have to MOVE.

It won’t always be comfortable…..but it will be worth it.

Because in the process you won’t just unlock 💰 growth, but a whole new level of fulfilment.

And right now I want to invite you to move with me, inside my brand new program - the SPRING MINIMIND.  We start Oct 10th (2022) so be quick about it. 

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Beyond Self Belief - Episode #112

Your belief in yourself will go up and down.

It's dictated by the law of rhythm.  Which I share much more on inside this podcast episode.

But the truth is you don’t need unwavering self belief to succeed.

⬇️

Instead….

By being driven by your mission, who you’re here to help and how you’re uniquely able to to that…

You create a purpose thats bigger than you.

Just imagine how different you would feel by releasing the self criticism and anchoring into this magical place.

I call it home.

And you can return there any time.

🏡🏡🏡

I’m crazy passionate about all things home making 🤩🤩🤩.

Especially because of the huge transformation it brings beyond the four walls.

So if you:

✨struggle with consistent self belief
✨find yourself procrastinating instead of taking action
✨worry about whether you have enough time
✨second guess yourself…a lot

You’re ripe for a makeover.

Make sure you book yourself in for a free biz breakthrough call and I will help you paint those walls!

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What's working in marketing now with Karla Pizzica Episode #111

NEW:  BOOK YOUR FREE 15 MINUTE BIZ BREAKTHROUGH CALL

What’s working in marketing in 2022?

This week I’m joined by special guest @karlapizzica who is a brand + marketing consultant and runs a marketing agency.

Karla has extensive experience in marketing and branding + an enviable client roster, giving her front row seats to the question of the moment!

We cover:
✔️relationship building
✔️doing things properly (eg Reels)
✔️how important it is to be continually experimenting
✔️the truth of the market being a little depressed and what to do about it
✔️the power of email marketing

And look out for more of these chats with industry leaders in the coming weeks.

For all things by Karla, follow these links:

Instagram
Website

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